AgfaPhoto establish Brand Licensing contract with CCM at Photokina.

AgfaPhoto Holding GmbH has given a Europe-wide Brand Licence for cleaning products in the field of “Consumer Imaging Application” to the *Overath based CCM GmbH organisation- Creative Chemical Manufacturers. The contracts were signed during the Photokina Show in Cologne. (*near Cologne / Germany)

The new range of AgfaPhoto cleaning products initially consists of *TÜV certified cleaning sprays, wipes and kits and further display protection films, lens cleaners and air-dusters. (*Germany´s leading testing authority)

Andreas Selmeczi, Director of Licensing of AgfaPhoto Holding GmbH notes that “With CCM we have found a partner who’s Managing Directors are well respected Europe-wide, and these individuals have over many years been associated with the successful development and sales of cleaning products in the field of consumer imaging. With high quality, tried and tested cleaning products we can offer an optimised and complete range of AgfaPhoto products”

As Bernd Zimmerman , one of the MDs of CCM notes
“We are very happy about the synergies between the sales co-operation of several chemical factories and the different license holders, this co-operation enhances the AgfaPhoto Brand project.”

The Brand:

AgfaPhoto is recognised , worldwide, as the leading Brand for imaging products within the consumer market and is synonymous with outstanding quality and “intelligent” solutions
Because of the easy to use characteristics of the products everyone can enjoy the pleasure of successful photography.

AgfaPhoto allows individuals to optimally capture and maintain those exciting and significant moments which are central to all of our lives.

This is the commitment and promise of Brand AgfaPhoto.

Under this Brand promise AgfaPhoto offers attractive consumer imaging products, such as digital cameras, singe-use cameras, digital frames, media memory, films and batteries.

The Company:

AgfaPhoto Holding GmbH is the exclusive licence holder for the Brand AgfaPhoto of Agfa-Gevaert NV & Co. KG.
Sub-licences for single products and product groups are offered by AgfaPhoto Holding GmbH to qualified manufacturers who take the responsibility for the production and the sales of the products under the highly reputable Brand AgfaPhoto